It’s always good to hear what Google’s Matt Cutts has to say about anything search related. It terms of the search engines, Cutts is “relevant.” So, at the Web 2.0 Expo in San Francisco, Matt Cutts was giving tips on cutting down on spam.

Now, who doesn’t want to do this? Spam infects all areas of the Internet from our email to search results to blog and message board comments. Cleaning out spam is a chore that can waste many productive hours per week.

So, combating spam in order to take back your time is a number one priority for many. Some of the simple tips that Matt Cutts gives for cutting down on spam include using captcha systems, (or other non-standard manual systems to prove a human filled in a form instead of a robot), reconfiguring software settings after installation to thwart the spambots, use systems that rank users by reputation and trust.

Also, good news for us SEO’s is that Cutts says there are many legitimate search engine optimizers and that people should not be afraid to use us. Google has come a long way over the years in seeing the value of SEO’s. Spam is something we all have to fight against, though. Remember the days when we had to use the word sp@m for fear of being dropped in the rankings? Now, it’s much easier to tell just who the bad guys are.

Filed under: Google